Full-funnel Meta advertising
Campaign strategy from prospecting to retention: account structure, creative testing, CBO/ABO budgeting, and disciplined scaling.
Available for remote work · worldwide
I turn ad spend into profitable growth.
Freelance performance marketer and Meta ads media buyer managing $150K+ in monthly paid-social budgets across India, the US, and Sweden.
Meta Ads Performance Creative Conversions API Lead Generation D2C Growth Landing Pages
01 / Services
One specialist.
The whole growth system.
You get strategy, execution, tracking, and commercial thinking in one place—so nothing gets lost between the ad, the data, and the decision.
Tracking & attribution
Meta Pixel, Conversions API, Events Manager, and CRM integration maintained so decisions rest on cleaner data.
ROAS & CPL optimization
Continuous optimization around the commercial metric that matters. Scale winners, cut waste, and protect margin.
Conversion-ready websites
Fast, focused websites built to match your brand, strengthen trust, and turn paid traffic into qualified action.
02 / Selected work
Real accounts.
Real numbers.
Client identities stay confidential. Every figure shown comes from an account managed directly by Aditya.
D2C apparel · India
Scaled a fashion catalog without losing margin.
Rebuilt the account around intent, catalog retargeting, SKU-level creative tests, and consolidated CBO winners.6.8xAverage purchase ROAS
100+Campaigns managed
D2C nutrition · India
Found scalable winners across dozens of SKUs.
Used high-volume audience and creative testing to isolate profitable angles, then scaled them with structured budget laddering.14x+Top campaign ROAS
385Campaigns tested
Healthcare lead gen · USA
Built qualified lead flow across multiple specialties.
Specialty-segmented campaigns, lead-quality optimization, and Conversions API improved attribution across a high-spend account.$120K+Monthly ad spend
55+Specialty campaigns
D2C e-commerce · Sweden
Held profitable ROAS in a mature market.
Paired broad prospecting with focused retargeting and localized creative testing in a saturated, high-CPM environment.2.0–2.7xPurchase ROAS
25Active campaigns
03 / Process
A clear path from account audit to scale.
Every engagement starts by finding where budget and signal are leaking. Then the account earns the right to scale.
Start with an audit- 01
Audit
Review the account, tracking, creative history, and unit economics.
- 02
Build
Repair tracking, restructure campaigns, and establish the test framework.
- 03
Test
Run systematic creative and audience experiments to find signal.
- 04
Scale
Move budget onto proven winners while protecting efficiency targets.
04 / About
“
I speak both languages—the pixel and the P&L.
Most marketers stop at the ad. I go down to the tracking—setting up Conversions API, Pixel, and Events Manager—so scaling decisions rest on clean data, not a broken attribution window.
Before performance marketing, I carried quotas and generated ₹1.5 Cr in individual revenue as a consultant. I also support 2,000+ advertisers through my role at Wipro (Client: Meta), giving me a view from both the media buyer’s dashboard and the founder’s bottom line.
Experience5+ years in paid social & growth
PlatformsMeta Ads / Google Ads
Working hoursIndia / US / Europe overlap
EngagementRemote / worldwide
05 / FAQ
Questions clients
ask before we start.
Straight answers to what typically comes up before an engagement begins. Still curious? Ask directly in the form below.
How do you charge for your services?
A flat monthly retainer scoped to account complexity, agreed before any spend moves. No hidden percentage-of-spend surprises.
What is the minimum ad spend to work together?
Accounts typically start from $2K–$3K in monthly ad spend. Below that, testing budgets rarely produce reliable signal.
How soon will we see results?
Tracking and structure repairs happen in week one. Testing runs for two to four weeks to isolate winners, then budget moves toward scale.
Do I need to sign a long-term contract?
No. Engagements run month-to-month with 30 days’ notice to cancel—the work is expected to earn its place every month.
Which platforms and regions do you work with?
Meta Ads is the core specialty, with Google Ads support where useful. Current and past accounts span India, the US, and Europe.
How will we stay in touch and see progress?
Expect a weekly performance report plus direct access over email or WhatsApp for quick questions between check-ins.
Can I just get a call instead of filling out the whole form?
Yes—leave your name and mobile number in the form below and expect a callback within one business day.
06 / Let’s talk numbers
Make your next dollar of ad spend work harder.
Bring the account. I’ll identify the clearest opportunities and tell you honestly what I would change—whether or not we work together.